Penny Paul Career Path in Legal Marketing

Thursday, December 1, 2022 In this installment of Women Who Wow, meet Lowenstein Sandler’s Penny Paul! A…

Memo to legal marketers – know your client, adapt your communication style to theirs, seek feedback

“So, I just started adapting my style,” she told the conference attendees. “And all of a…

How to spot misleading marketing for insurance

It took nearly a year for Kelly Macauley to realize the health plan she bought while…

5 Tech Trends for Legal Marketers to Watch | Legal Marketing Association (LMA)

By Lavinia Calvert The pandemic has catapulted law firms into a digital future that has forced…